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This paper is in the following e-collection/theme issue:

Development and Evaluation of Research Methods, Instruments and Tools (859) New Methods (1208) Information Quality in Digital Media (424) Mass Media/Social Media Communication and Campaigns (616) HIV/AIDS/STI Prevention and Care (1114) Sex education, sex behavior and pregnancy/STD prevention for Adolescents (138) Online Dating, Sexual Health Behavior (205)

Published on in Vol 9 (2025)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/55275, first published .
Young woman using a laptop in a dimly lit room

Evaluating Reaction Videos of Young People Watching Edutainment Media (MTV Shuga): Qualitative Observational Study

Evaluating Reaction Videos of Young People Watching Edutainment Media (MTV Shuga): Qualitative Observational Study

Authors of this article:

Venetia Baker1 Author Orcid Image ;   Sarah Mulwa1 Author Orcid Image ;   David Khanyile2 Author Orcid Image ;   Georgia Arnold3 Author Orcid Image ;   Simon Cousens1 Author Orcid Image ;   Cherie Cawood2 Author Orcid Image ;   Isolde Birdthistle1 Author Orcid Image
Article Authors Cited by (2) Tweetations Metrics

Journals

  1. Mutlu H, Bozkurt G, Öngel G, Gümüşboğa Y. Access to healthy ınformatıon: the ınteractıon of medıa lıteracy and health lıteracy. BMC Public Health 2025;25(1) View
  2. Okyere R, Bautista Isaza C, Pyon J, Ogbonnaya-Ogburu I, Niu S, Lee S. Watch Me Watch: Reaction Videos as a Social Form of Online Video Engagement CSCW042. Proceedings of the ACM on Human-Computer Interaction 2026;10(2):1 View