Segmenting Older Adults by Their Acceptance of Digital Health Care Devices: Cross-Sectional Study Using the Augmented Technology Acceptance Model and K-Means Clustering
Segmenting Older Adults by Their Acceptance of Digital Health Care Devices: Cross-Sectional Study Using the Augmented Technology Acceptance Model and K-Means Clustering
Taeyeon Koo
1
, PhD ;
Ill Hyung Jo
2
, PhD ;
Do Young Pyun
3
, PhD ;
Jinho Yoo
4
, PhD
1
Office of Research, Chung-Ang University, Seoul, Republic of Korea
2
Gaedang College of General Education, Sangmyung University, Seoul, Republic of Korea
3
School of Sport, Exercise and Health Sciences, Loughborough University, Loughborough, United Kingdom
4
Department of Business Administration, Sangmyung University, Seoul, Republic of Korea
Corresponding Author:
-
Ill Hyung Jo, PhD
-
Gaedang College of General Education, Sangmyung University
-
37, Hongjimun 2-gil, Jongno-gu
-
Seoul 03016
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Republic of Korea
-
Phone:
82 10 9387 1040
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Email: joeih@smu.ac.kr