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Published on in Vol 10 (2026)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/85484, first published .
Woman in workout clothes with a blue towel checks her phone after a fitness session.

Evaluating an Incentive-Based mHealth App for Physical Activity Promotion Using the Obesity-Related Behavioral Intervention Trial Model: Small Cohort Study

Evaluating an Incentive-Based mHealth App for Physical Activity Promotion Using the Obesity-Related Behavioral Intervention Trial Model: Small Cohort Study

Journals

  1. Alam M, Shetu S, Elin E. Characteristics of generation Z and mhealth adoption behavior in a developing country. International Review on Public and Nonprofit Marketing 2026 View