Published on in Vol 7 (2023)
Preprints (earlier versions) of this paper are
available at
https://preprints.jmir.org/preprint/48850, first published
.
1 Institute for Marketing and Retail, Faculty of Economic Sciences, University of Duisburg-Essen, Essen, Germany
2 Institute for Business Administration, Faculty of Economic Sciences, University of Hagen, Hagen, Germany
3 Institute for Computer Science and Business Information Systems, Faculty of Economic Sciences, University of Duisburg-Essen, Essen, Germany