Published on in Vol 6, No 4 (2022): April

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/29291, first published .
The Cost-effectiveness of a Mass Media Campaign to Promote Smartphone Apps for Weight Loss: Updated Modeling Study

The Cost-effectiveness of a Mass Media Campaign to Promote Smartphone Apps for Weight Loss: Updated Modeling Study

The Cost-effectiveness of a Mass Media Campaign to Promote Smartphone Apps for Weight Loss: Updated Modeling Study

Amanda C Jones   1 , PhD ;   Leah Grout   1 , PhD ;   Nick Wilson   1 , MBChB, MPH, DIH ;   Nhung Nghiem   1 , PhD ;   Christine Cleghorn   1 , PhD

1 Department of Public Health, University of Otago, Wellington, New Zealand

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