e.g. mhealth
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- 20 Journal of Medical Internet Research
- 9 JMIR Formative Research
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The global use of social media has increased exponentially, becoming one of the most popular online activities worldwide [1]. In 2020, over 3.6 billion people were using social media globally [2]. In line with this global trend, The Communications, Space, and Technology Commission (CST) has published the Saudi Internet Report 2022, indicating that there are 98.6% Internet use among the Saudi population [3].
Online J Public Health Inform 2025;17:e68128
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Media represents one particularly important contextual influence for adolescents. Youth are heavy media consumers [11], and personal mobile devices such as smartphones and tablets offer youth ease of unsupervised, repeat viewing of personalized media content.
Digital media, which encompasses social media, new media, and entertainment media such as television, movies, and music, frequently contains positive portrayals of alcohol content.
JMIR Res Protoc 2025;14:e50649
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The present study examined how media reports influenced adolescents’ awareness and perceptions of EVALI, which could potentially influence their vaping behavior. Media messages can influence individual knowledge and beliefs, structurally shape social norms, and eventually impact population behavior [27]. Many studies have documented the effects of pro- and antitobacco media on youth tobacco use [28-33].
J Med Internet Res 2025;27:e69151
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The Quality of Dermatology Match Information on Social Media Platforms: Cross-Sectional Analysis
Candidates frequently use social media for guidance, but advice on these platforms can be misleading and potentially discourage applicants. Our study evaluates the accuracy of dermatology match information on popular social media sites where medical students, residents, and attendings discuss medicine and residency application processes—Reddit, Student Doctor Network (SDN), and Tik Tok.
JMIR Dermatol 2025;8:e65217
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To engage the community, institutions like the Ministry of Health (MOH) and National Environment Agency (NEA) tend to use Facebook, Singapore’s second most popular social media platform, to disseminate health crisis–related information [9]. However, the specific strategies used remain unclear. Understanding how governments use social media for health communication can improve issue management and enhance public adherence [10,11].
JMIR Form Res 2025;9:e66954
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Development and Validation of the Media Health Literacy Scale: Assessment Tool Development Study
Advancements in IT have significantly affected how people convey information through various types of media. One of the key changes in transforming communication through the use of new media, including social network services and video-sharing platforms, is a shift from the one-way transmission of information by mass media institutions before the internet to a multidirectional exchange of information [1].
J Med Internet Res 2025;27:e62884
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News media are not required to convey outbreak information; however, their ability to relay information and influence health decision-making make them an important communication pathway during an outbreak [25-27]. News media use multiple communication channels to reach their target audiences including traditional (eg, television and print media) and online formats (eg, web, social media, and podcasts).
JMIR Public Health Surveill 2025;11:e68724
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These activists operated largely in symbiosis with the anti–COVID-19 measures movement, particularly on Czech language fringe news websites [13] labeled “disinformation” or “antisystem” websites by media experts [12].
Another massive wave of infodemic began to spread after the Russian invasion of Ukraine in February 2022 [19]. The war has become a new global threat, dominating media coverage and social media attention.
JMIR Infodemiology 2025;5:e62913
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SMCC theory posits that during a crisis, individuals rely on traditional media, social media influencers, and peer networks to make sense of unfolding events. The theory also emphasizes the role of organizational crisis communicators, but in the case of decentralized platforms like Tik Tok, crisis-related information is largely driven by user-generated content rather than official sources.
JMIR Form Res 2025;9:e67515
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However, a major limitation of this approach is that ratings data typically only capture delivery of broadcast media (TV and radio) and exclude other media channels. Therefore, this method is only applicable to evaluations of media campaigns that predominantly rely on broadcast channels in their media buys.
J Med Internet Res 2024;26:e55311
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