e.g. mhealth
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Skip search results from other journals and go to results- 8 Journal of Medical Internet Research
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The study team also evaluated the economic cost of implementing a sexual health–focused social media campaign to increase Pr EP access to Black cisgender women.
Social media platforms that were leveraged for the campaign included Facebook and Instagram. Key performance indicators of the social media campaign stratified by age revealed that young people aged 18‐24 years engaged most with the campaign (Table 1).
JMIR Public Health Surveill 2025;11:e67367
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The dates selected were based on World Alzheimer’s Month, an international campaign organized by Alzheimer’s Disease International that takes place every September.
Our search terms focused on examining social media discourse during World Alzheimer’s Month.
JMIR Infodemiology 2024;4:e63464
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To help fill this knowledge gap, we evaluated a multiplatform, digital social marketing campaign implemented by an LGBTQ+ (lesbian, gay, bisexual, transgender, queer, and/or questioning) community health center to increase utilization of express HIV/STI services at the clinic.
Open Door Health implemented the social marketing campaign in Providence, the capital city of Rhode Island.
JMIR Public Health Surveill 2024;10:e50944
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One such campaign was the Pr EP4 Love campaign, a sex-positive campaign that increased Pr EP awareness and uptake among Black sexual minority men, transgender women, and cisgender women in Chicago, Illinois [25,26]. However, there is a dearth of literature on Pr EP social marketing interventions tailored to Latino/a/x individuals.
JMIR Form Res 2024;8:e52842
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A schematic of the campaign can be found in Figure 1.
Schematic of Google Ads campaign.
JMIR Ment Health 2024;11:e50283
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Tailoring Educational Materials to Cultural Context Matters
I have read with immense interest the article published by Sarker and colleagues [1] titled “Chronic Kidney Disease Awareness Campaign and Mobile Health Education to Improve Knowledge, Quality of Life, and Motivation for a Healthy Lifestyle Among Patients With Chronic Kidney Disease in Bangladesh: Randomized Controlled Trial.”
J Med Internet Res 2023;25:e42604
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We downloaded the static HTML from each URL and, using the Beautiful Soup 4 Python library, extracted the campaign title, creation date, campaign category (medical vs other), campaign status (active vs inactive), donation amount, number of donors, organizer’s location, and the campaign description provided by the creator. Information that is not available in the static HTML, such as fundraising updates and donor comments, could not be captured using this method.
JMIR Cancer 2023;9:e51605
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A 2-centered randomized controlled trial (RCT) was conducted to evaluate the use of safety reporting via a mobile app compared to safety reporting via web-based CANVAS notifications among individuals receiving the influenza vaccine from October 6 to November 29, 2020, during the seasonal influenza vaccine campaign in Ottawa, Ontario, and Vancouver, British Columbia, Canada.
Individuals were recruited at the time of receiving their influenza vaccine.
JMIR Public Health Surveill 2023;9:e39700
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The Digital Impact of Neurosurgery Awareness Month: Retrospective Infodemiology Study
Due to its scalability, it can attract a considerably greater audience than a physical campaign could ever achieve [6,7]. This is further highlighted by an international report, according to which there are 4.7 billion social media users in the world as of July 2022, which equates to 59% of the total global population [8]. Although some health awareness events in other specialties have shown an increased activity of the public in the past, others did not [9-11].
JMIR Form Res 2023;7:e44754
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