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The 10 expert-created messages with highest median persuasiveness scores and statistically similar responses based on age (
Top-rated, expert-created messages among respondents, with theme coding performed by the study team in phase 1a,b,c.
a Mean scores for the item, “This statement discourages me from wanting to drink alcohol excessively.”
b Response range 1-5 [21].
c Messages could have multiple theme codings and appear more than once in the table.
d ARI: alcohol-related incident.
JMIR Form Res 2024;8:e55041
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