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Skip search results from other journals and go to results- 1 JMIR Formative Research
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The study by Bray et al [47] confirmed the importance for consumers of information on nutritional content (Nutrition), ingredients and allergens (Naturalness), and confirmed desires for information to be presented in a clear and simple manner, desires for different information by different consumers, and a desire to personalize the information that each person receives. Options to remove or override any personal preferences were also preferred, as opposed to limits to free choice.
JMIR Form Res 2019;3(4):e12966
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