TY - JOUR AU - Sidani, Jaime E AU - Hoffman, Beth AU - Colditz, Jason B AU - Wolynn, Riley AU - Hsiao, Lily AU - Chu, Kar-Hai AU - Rose, Jason J AU - Shensa, Ariel AU - Davis, Esa AU - Primack, Brian PY - 2022 DA - 2022/4/13 TI - Discussions and Misinformation About Electronic Nicotine Delivery Systems and COVID-19: Qualitative Analysis of Twitter Content JO - JMIR Form Res SP - e26335 VL - 6 IS - 4 KW - COVID-19 KW - coronavirus KW - e-cigarette KW - electronic nicotine delivery systems KW - Twitter KW - social media KW - misinformation KW - discussion KW - public health KW - communication KW - concern KW - severity KW - conspiracy AB - Background: Misinformation and conspiracy theories related to COVID-19 and electronic nicotine delivery systems (ENDS) are increasing. Some of this may stem from early reports suggesting a lower risk of severe COVID-19 in nicotine users. Additionally, a common conspiracy is that the e-cigarette or vaping product use–associated lung injury (EVALI) outbreak of 2019 was actually an early presentation of COVID-19. This may have important public health ramifications for both COVID-19 control and ENDS use. Objective: Twitter is an ideal tool for analyzing real-time public discussions related to both ENDS and COVID-19. This study seeks to collect and classify Twitter messages (“tweets”) related to ENDS and COVID-19 to inform public health messaging. Methods: Approximately 2.1 million tweets matching ENDS-related keywords were collected from March 1, 2020, through June 30, 2020, and were then filtered for COVID-19–related keywords, resulting in 67,321 original tweets. A 5% (n=3366) subsample was obtained for human coding using a systematically developed codebook. Tweets were coded for relevance to the topic and four overarching categories. Results: A total of 1930 (57.3%) tweets were coded as relevant to the research topic. Half (n=1008, 52.2%) of these discussed a perceived association between ENDS use and COVID-19 susceptibility or severity, with 42.4% (n=818) suggesting that ENDS use is associated with worse COVID-19 symptoms. One-quarter (n=479, 24.8%) of tweets discussed the perceived similarity/dissimilarity of COVID-19 and EVALI, and 13.8% (n=266) discussed ENDS use behavior. Misinformation and conspiracy theories were present throughout all coding categories. Conclusions: Discussions about ENDS use and COVID-19 on Twitter frequently highlight concerns about the susceptibility and severity of COVID-19 for ENDS users; however, many contain misinformation and conspiracy theories. Public health messaging should capitalize on these concerns and amplify accurate Twitter messaging. SN - 2561-326X UR - https://formative.jmir.org/2022/4/e26335 UR - https://doi.org/10.2196/26335 UR - http://www.ncbi.nlm.nih.gov/pubmed/35311684 DO - 10.2196/26335 ID - info:doi/10.2196/26335 ER -